Leading and Managing, Same Difference right?

One of the most challenging aspects of working where I do is leading rather than managing. It's always simple to tell someone what to do, and use an authoritative role to enforce it. However, the question that arises when doing this is "will this person continue to be motivated to be successful?". The answer is no because the only reason "why" they have to continue on is because you're making them. True leadership is when a person can be empowered to continue on through their own will. With empowerment, people see their own why; money, advancement, self-progress and growth. Which ever one it may be they are able to carry out there task with enjoyment because they know "why" they're doing it. As a district manager there are always fresh faces each and every year, different emotions, motivations, and different "whys". The challenge is to find each person's "why" and help them get to the "how". If someone knows and understands "why" they're doing something then they can more often than not figure "how" they're going to do it and be successful at it.